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Shop away - Amazon Prime comes to India

5:15 PM

If you shop online you may already be aware of how flipkart ratings have been coming down while amazon is having a steady rise. I used to be a flipkart loyalist and I even have a Flipkart First subscription but I havent shopped anything from flipkart for the past 60-70 days. The reason? Amazon! Amazon has been delivering amazing customer service and offering fabulous discounts too. The variety of products available on amazon is better than flipkart and the amazon packaging is also very good. 

Iam actually regretting getting the flipkart first subscription as WS retail sells almost nothing of my interest these days and Amazon Prime comes to India at a right time. I shop mostly amazon fulfilled products and amazon offers free delivery on orders above 499 which is a bummer. With prime I get free shipping with no minimum purchase amount. This is the best thing about Amazon prime subscription for me which will cost Rs 999 a year. This Prime subscription is available at an introductory offer of 499 for one year subscription and there is also a 60 days of free trail Amazon Prime access for which I have already applied to.

Benefits of getting an Amazon prime subscription in India

  • Guaranteed, free, 1-day or 2-day delivery.
  • No minimum order size
  • Discounted same-day, scheduled and morning delivery in select cities.
  • 30-minute early access to Lightning deals and member-only exclusives
With Prime coming to India I plan to cancel my Flipkart first subscription (for which i will get refund on pro rata basis) and try out the 60 day free prime trail. My fipkart first subscription was an impulse buy and I may not really go ahead and buy a Amazon prime after my trail expires but if Amazon gets video and music streaming, ebooks and photo storage to India then Prime is definitely on my shopping list.

From the ecommerce competition point of view Amazon is sure galloping ahead of all local players and Amazon prime will only boost its position in Indian market. Flipkart, Snapdeal, paytm and shopclues should come up with something new and innovative to stay in the game or Amazon is going kill them all.


What do you think of Amazon prime and How much has your online shopping habits changed from last year around the same time? Lets discuss.

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16 comments

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